Annie Pilon |January 19, 2019 Your marketing plan shouldn’t stay stagnant for years and years. You need to adapt to new trends, learn from mistakes and take advantage of new technology tools and platforms if you want to be successful over a long period of time. To learn more about evolving your marketing strategy, here are…
Ellen Hammet | January 4, 2019 From brands getting to grips with ecommerce and personalisation in podcasts, to growing interest in advertising-funded video-on-demand, Marketing Week predicts the media trends that will take shape this year.
AdAge | October 10, 2018 Millennials’ use of social media is helping to drive their investment decisions, according to Fabrizio Campelli, Deutsche Bank AG’s global head of wealth management.
Michael Guta | October 18,2018 After testing ads on Facebook Stories in May of this year, the company just announced the feature is now available to all advertisers around the world — and that includes small businesses.
Kevin O’Reilly, CTO at TV Squared | 01/04/2018 When the 3D TV revolution ended at the start of 2017, some pundits, who’ve long predicted the death of TV itself, were convinced this was the final death knell. But it wasn’t. Instead of fading out, TV flourished. Much of this was down to TV’s recent evolution into…